Online gaming casino UX/UI design
ComeOn Casino offers Sportsbook, Casino and Poker around the world and has a huge amount of slot games including favourites such as Starburt. The ComeOn brand is simple and clean and we aim to relect that through the website and gaming experience.
How to improve certain areas of the site that are not converting as well, as well as generally optimizing the player journey to provide a better player experience.
Analysis tells us that the majority of customers are today playing and gaming on their mobile phones more than ever, hence why we intended to improve the user journey and gaming experience on a mobile device.
Key points to improve along the player journey were simplifying the sign up process and login pages. Adding new functionality in terms of providing a favourite games option. Improving the deposit and withdrawal area of the site, including the option of a quick deposit feature when a players deposit drops below a specified amount.
All of the above features and functionalities aim to make the players journey more transparent, easier and more enjoyable.